EI: Postcard Campaign

European Initiative mobilizes Christians to ignite a spiritual awakening in Europe, to partner with European churches to advance God’s Kingdom in Europe.

Project Description

European Initiative wanted a mail campaign to send to their constituents over a short period of time that would reflect the message ‘Europe is Crumbling’

Project Solution

Designed a set of post cards that present surprising statistics for Europe’s population vs. Christianity which engaged the reader in a way to have them flip the card over. The design approach was to show in first card a clear picture of how most people imagine Europe, clear, distinct to card 4 displaying Europe as hardly recognizable.

Project Components

Print Design